Posts Tagged “Marketing”

webmaster@technorati.com wrote an interesting post today on
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MCV

Activision hires advertising veteran as chief executive of publishingLos Angeles Times (blog)… for all of the company’s production and marketing with the exception of its Blizzard unit, the producer of World of Warcraft and other online games. …Eric Hirshberg Named CEO of Activision Publishing PR Newswire (press release)all 94 news articles »

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webmaster@technorati.com wrote an interesting post today on
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Social media games: Badges or badgering?CNETGimmicky game mechanics aren’t really the “World of Warcraft“-ization of marketing: they’re the first entry of customer loyalty programs, long the sort of …and more »

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webmaster@technorati.com wrote an interesting post today on
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Korean MMO company Bluehole Studio has formed a new Seattle subsidiary called En Masse Entertainment that will focus on localizing and marketing online games to Western audiences. En Masse was formed in 2009, but formally announced itself today. It claims veterans of Blizzard, Microsoft, Electronic Arts, ArenaNet and NCsoft among its staff. These include former NCsoft CTO Jae-Heon Yang as CEO …

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News Sources wrote an interesting post today on
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For a short while now, the video games industry has been compared to Hollywood based on the reasoning that games are starting to require a similar scale of development and marketing as a film does. Of course, there are lots of different types of films and different types of games, but if MMORPGs had a film comparison, isn’t it likely that they would be the summer blockbusters of the gaming world? Although there are a few small MMO releases every so often, most tend to be very large scale and c

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News Sources wrote an interesting post today on
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What a dream business, making money playing a game. There are many people that have discovered the hidden business of making money with World Of Warcraft Account and there are two ways these folks are cashing in on the popular online role playing game that currently boasts memberships of over 9 million world wide. Power Leveling And Selling Accounts There are a huge marketing in selling wow accounts with several sites listing level 70 characters between $400-$1200 a piece. Being able t

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